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Clothing and Textiles Research Journal
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Article

Beyond Physical Attractiveness: Interpersonal Attraction as a Function of Similarities in Personal Characteristics

Haesun Park, Ph.D.1* and Sharron J. Lennon, Ph.D.2

1 Louisiana State University
2 University of Delaware

* To whom correspondence should be addressed. E-mail: hpark{at}lsu.edu.


  Abstract
An experiment assessed the simultaneous effects of two interpersonal attraction factors, physical attractiveness of a target person and similarities in personal characteristics between a target and a perceiver. Participants were exposed to three pictures, each depicting a college student with varying degrees of physical attractiveness and rated the target person and themselves on personal characteristics (i.e., character traits, behavior, attitudes, demographic traits, and physical/biological traits). Seemingly Unrelated Regression (SUR) was utilized to examine the simultaneous effects of similarities and physical attractiveness on the level of attraction while limiting common error and confounding effects. The results revealed that character traits, attitudes, and physical and/or biological traits were significant and the pattern of the influence was similar across all three attractiveness conditions. The results suggest that similarities in such personal characteristics strongly contributed to interpersonal attraction and this relationship holds for all levels of physical attractiveness of the stranger.

First published on May 15, 2008, doi:10.1177/0887302X07309714

Clothing and Textiles Research Journal 2008;26:275.

A more recent version of this article appeared on October 1, 2008

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