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Clothing and Textiles Research Journal
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Fashion Change and Demographics: A Model

Dorothy Behling

Department of Home Economics, Bowling Green State University, Bowling Green, OH 43403-0254

Researchers in clothing and textiles as well as those in other disciplines have long sought to understand the process of fashion change and identify underlying themes. The theoretical model of fashion change which is presented here is based on changes in women's dress and explains fashion change between 1920 and the present. Incorporated in the model are two well known vertical theories of fashion diffusion. Other components of the model are median age of the population, which determines who society's role models will be; general health of the economy; and governmental restrictions or regulations. The model is also predictive insofar as demographers' predictions are accurate for the remainder of the century.

Clothing and Textiles Research Journal, Vol. 4, No. 1, 18-24 (1985)
DOI: 10.1177/0887302X8500400103
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